Launching a complex product with impact.

To launch a powerful new SaaS platform to a global audience of process automation engineers, we developed the theme, “Stop Reacting, Start Predicting" to capture customer pain points and aspirations. We also created a visual identity and illustrations to elevate the product’s features and benefits.

What we did.

Visual identity


Video production

Pre-launch communications



The global product launch helped establish our client as a leader in SaaS technology.

Web Page

Launch Announcement Email
View all work.